To begin to produce ideas on how to incorporate an online gallery of shoot images into the Debenhams website, I firstly looked into how the Debenhams website currently looks and the way that they include special features.
This print screen is an example of one of their features on their website, and is a slideshow of various trends and inspiration for the spring/summer season. Links are heavily included so that they can take the user to the specific collection that is featured and consequently potentially make a purchase. Or they can be guided to watch interactive videos or taken to sales and limited promotions. There is a consistent colour scheme and similar fonts used throughout, and the shoot photographs that showcase the clothes are strikingly bold and large in size to make them the main focus. The slideshow automatically runs through without the user having to click through, but they can also alternatively select which slide they want to view with the small circular buttons underneath.
Knowing what they already do, will help me to come up with an idea for the Henry Holland online gallery, and produce something that is innovative, but would also still fit within the style and tone of the website.
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